What is Google AdSense and how does it work?

What is Google AdSense and how does it work?

What is AdSense?

AdSense is a great program which allows bloggers and website owners to earn a few bucks by displaying ads. It is a cost per click program which allows publishers to include some HTML on their sites and have ads appear on their site. These ads will be very much related to the content of the website.

You have probably seen such ads all over the place even in the Google Search Results. Basically, since AdSense is offered by Google it gets the biggest cut. AdSense actually contributes to a large part of Google’s income.

How to make money from AdSense?

  • Impressions

You can earn money from the number of page views of pages or posts with the ads

  • Click

This earning is gained from the number of clicks you receive

Who can use AdSense?

  • Blogger users

You can use the Monetize tab to set up and manage your AdSense account

  • Self-hosted WordPress users

Just visit the AdSense website and apply for an account. When you receive a code you can place it wherever you want. A plug-in may also help with the placement

  • Free WordPress users

You cannot use AdSense but you can opt for WordAds if you happen to have your own custom domain

How does AdSense work?

AdSense happens to be the easiest way for bloggers and webmasters to earn money with their respective sites. Once you install the code on your website spiders will crawl to check out your pages and analyse the content.

They then check the inventory of ads and place the related ads to your content next to each of your articles. This works out great. If someone is reading regarding beauty tips and a cosmetic vendor link is present he/she is bound to click.

How Does AdSense work for publishers?

AdSense starts with the advertisers who choose their keywords they would like to advertise with. For example if I wish to advertise on gardening products I just created I would like to advertise with ‘gardening tools, weed pulling, gardening and so on.

The spiders will then match the ads with the following

  • The specific keywords people are using while searching on Google. It will display them on the top right corner
  • Website such as yours too which display AdSense ads

How much can you earn with AdSense?

You will not be rich overnight with AdSense. It takes a long time but eventually some people get there and earn their full time income from AdSense alone. You just have to gain a ton of traffic.

Some ads have more value per click. The ads depend on the traffic your site receives, the keywords the person has used to search, the percentage of visitors who click on a specific ad and so on. There are a lot of factors which determine the amount of money you make. However one thing is for sure new blogs will not be able to make money instantly.

Some users fall impatient after a month or two of using AdSense. To be honest if you are looking for something that will pay you off today then AdSense is not for you. Nothing gives instant results. AdSense does actually work and pays off at the right time.

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